1. Support Channels to Offer
| Channel | Purpose | Tools to Use |
|---|---|---|
| 📱 WhatsApp Business | Real-time chats, reminders, broadcast updates | WhatsApp Business App (Free) |
| 📧 Email Support | Formal queries, invoices, registration issues | Gmail + Filters + Autoresponder |
| 🌐 Help Center / FAQ | Self-serve answers for common questions | Notion, Google Sites, or Carrd page |
| 🗣️ Social DMs | Casual support and outreach via Instagram | Instagram DM + Quick Replies |
| 📞 Phone (Optional) | Emergency contact or detailed queries | Dedicated SIM / business mobile |
✅ 2. WhatsApp Business Setup (Essential!)
Why it works: Parents love quick, informal support.
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Create a dedicated business number
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Setup:
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Business profile (logo, hours, address)
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Greeting message
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Away message (e.g., outside class hours)
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Quick replies:
“/fees”,“/timings”,“/address”
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Broadcasts: For reminders, event invites, closure notices
✅ 3. Gmail-Based Support Email
Why it works: For formal queries, receipts, and onboarding docs.
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Set up:
hello@scribblespark.inor use Gmail like:scribblesparkkids@gmail.com -
Add:
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Auto-reply: “Thanks! We’ll get back within 24 hours.”
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Label filters: “Billing,” “Admissions,” “Feedback”
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Signature: Add your logo, contact info, and WhatsApp link
✅ 4. Help Center / FAQ Page (Free Tools)
Why it works: Reduces repetitive questions & builds trust.
You can build a simple, mobile-friendly FAQ with:
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Google Sites – Free, simple to update
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Notion page – Clean layout, can be shared via link
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Carrd.co – If you have a single-page website
Topics to cover:
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Class timings
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Fees & payment process
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Age group details
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What to bring
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Policies (refund, safety, missed class)
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Parent participation
✅ 5. Instagram DMs + Quick Replies
Why it works: Many new parents will reach out via Instagram.
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Use Instagram’s “Saved Replies” feature for:
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“Hi! Here are our batch timings 📅”
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“We’re based in [area name], here’s our map 📍”
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💡 Pro tip: Have a linktree or beacons.bio with all important links.
✅ 6. Optional: Helpdesk Software (For Future Growth)
If you grow fast or expand locations, consider tools like:
| Tool | Use Case |
|---|---|
| Zoho Desk | Full helpdesk, tickets, workflows |
| Freshdesk | Professional-grade support desk |
| Tawk.to | Free live chat widget for website |
| Crisp.chat | Chat + CRM for small businesses |
📌 Sample Setup Workflow:
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Create WhatsApp Business Profile
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Setup Gmail + autoresponder
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Design a FAQ using Notion or Google Sites
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Build saved replies on Instagram and WhatsApp
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Create a simple form (Google Form) for issue reporting
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Track queries weekly in Google Sheets (manual ticketing)
